There are four immediate objectives to presenting the profiles of potential good practice on the WWW. The first is to encourage and orient concerned parctitioners and organisations to develop and implement activities in the respective context drawing on inspiration, ideas and models made available in this way.

The presentation on the WWW should provide an incentive to submit information on additional examples. Users will be prompted to suggest analogous examples on their own area of interes or region. The diversity of existing profiles will illustrate the range of activities to be included in "Profiles".

Equally important, the presentation on the WWW should act as an incentive for stakeholders and participants to add to the existing information. As projects mature a need for updating the content arises. Further, as the evaluation of project features tends to change over time, a need may arise to add information to older project descriptions. If for no other reason, cost considerations will lead to the conclusion that project stakeholders and participants themselves should be able to take the initiative in suggesting changes. This they can only do if they can check on the current version's contents. The WWW is a uniquely useful tool to this end. The context of a discussion forum would also provide an incentive for project stakeholders to update and revise the descriptions, since they may not wish a poorly aged version to become the target of criticism.

Fourthly, "Profiles on the Web" should act as one prong in the bid to develop norms for "good practice". It will provide a resource for experts and practitioners on the one hand, and the online discussion on the merits of the cases will give valuable indications regarding useful and acceptable criteria for judging practices.